Information, Inspiration and Education

Our development programs empower professionals like you with the knowledge, insight and skills they need to advance their career and development goals

Featured Programs

HADAFI Women’s Entrepreneurship
Arab Mobile App Challenge
SME Evolution Program

Our Partners

  • About Us

    Potential brings together people, businesses and ideas from around the world, in order to transform individuals and organizations through professional development. A pioneer in educational technology and a leading provider for life-long learning across emerging markets, Potential has empowered hundreds of thousands of individuals and companies from over 31 different countries to perform at their very best.