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Congrats for the top 3 ladies who won the first ranks in Hadafi MENA Spring 2014. The finalists were announced in a big award ceremony that took place on June 14, 2014 at the Ritz Carlton – JBR in Dubai
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The top 3 winners are:
-      First rank, Noura Al Harithy from Taef, Saudi Arabia. She won $4,000 in cash
-      Second rank, Mariam AlMutairi, from Riyad, Saudi Arabia. She won $2500 in cash
-      Third rank, Qamar Al-Tarawneh, from Amman, Jordan. She won $1500 in cash
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In addition to the cash prizes, winners won product prizes and services such as incubation, post event coaching, online marketing support, totaling more than $50,000. They also got a chance to meet with investors at the event.
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Noura Al Harithy, first place winner, introduced Wardat Store an online store for selling and marketing products of Taif roses of all kinds (whether it is aromatic, cosmetic, household, etc).
Mariam Al Mutairi, second place winner, introduced “Ivant” a platform that is meant to build an online social network and community for people to manage and organize events. IVant assists people/organizers to organize, plan and promote the events easily through its online tools.
Qamar Al Tarawneh, third place winner, introduced ABJAD -which primarily is a glove that has alphabets on it- enables any Deaf Mute to communicate with others. ABJAD is a product that bridges the communication gap between Deaf Mute people and normal people without the prior knowledge of sign language.
 
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Program Overview:
HADAFI, the women entrepreneurship program, is another great development program from Potential.com that aims to empower women across the Arab region. HADAFI works on enhancing economic opportunities for women by carrying out affirmative actions in support of women starting, formalizing and growing their enterprises. HADAFI will be able to raise the glass ceiling preventing a lot of women from reaching their Potential and turning their passion into a real business. HADAFI will put at the disposal of talented women a range of start-up tools, exposure, media coverage and prizes.
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Hadafi was launched in 2013 in Saudi Arabia and then started extending to other countries in 2014.
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The program will expand to cover the entire MENA region within 3 years.
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Who is this program for?
Women who want to startup or have started up their business in the past 2 years, age 18 years and above.
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Program’s Objectives:
-    Enhance economic opportunities for women in the MENA region (regardless of their nationalities).
-    Empower women in the MENA region to realize their business potential and to help them turn their passion into a business or a start-up.
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How?
Hadafi will offer you free training online sessions that you can attend from wherever you are. Please check the Training Calendar for details on dates and subjects.
In case you missed an online training session, you can attend the recorded version which will be uploaded on the website.
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Workshops will be offered to all the ladies who submit their final projects, followed by one to one coaching. Please check the Program Phases for further details.
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Prizes:
Top 3 winners will get up to $8,000 in cash prizes in addition other valuable services.
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Languages: 
Registration in Hadafi can be done in Arabic or English.
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For details about the program’s training, please go to the Training Calendar
For details about the program’s phases, please go to Hadafi Phases
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For any inquiries or information, please contact us on hadafi@potential.com
Below are the tools and resources that women entrepreneurs and working women would need to develop their potentials.

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