Category Archives: Potential Programs

Tatawwar, brought to you by HSBC in partnership with Potential.com, is now open to young people around the world, empowering them to turn global challenges into opportunities. Tatawwar, which means “to develop” in Arabic, is an interactive digital programme, now open, that provides youth with the tools to turn challenges in their communities into innovation opportunities […]

Founded in 2005, Potential.com began life as a coaching and training consultancy, helping leading international organizations to maximize performance, meet critical business challenges, and position themselves for long-term success. Realizing the potential of learning on the internet, Potential.com quickly evolved to become a pioneer in educational technology and a leading destination for online learning across […]

  One million Small and Medium Businesses across the Middle East and Africa to benefit from free resources and special offers through the SME Empowerment Program. Alliance of leading companies to support SME sector to digitize and adapt given its critical importance to jobs and economies. A new private sector initiative launching today will provide […]

Tatawwar, brought to you by HSBC in partnership with Potential.com, brings together students, teachers, and government bodies to create a better future.   HSBC and Potential.com have today launched the third edition of its future skills flagship programme, Tatawwar: Building Tomorrow’s Minds, for students across the UAE, Egypt, Oman, Kuwait, Bahrain, Qatar, and Algeria.   […]

    The COVID-19 outbreak disrupted business as we know, but smart SMEs will digitize and use it as an opportunity to evolve and thrive.  SMEs (Small and Medium Enterprises) are essential to economies around the world. These small businesses and startups produce most of the jobs and wealth of countries in which they operate. […]

  Tatawwar brought to you by HSBC in partnership with Potential.com is supporting the next generation of social innovators   Dubai, UAE, 17 May 2020: Tatawwar: Building Tomorrow’s Minds, from HSBC and Potential.com, have announced the winners of the 2019 / 2020 programme rollout at a live-streamed final awards event. The first prize was awarded […]

  Tatawwar workshops are completed. The top 20 finalists will be announced soon… Tatawwar: Building Tomorrow’s Minds brought to you by HSBC in partnership with Potential.com is supporting the next generation of social innovators. We are delighted to announce that the Tatawwar prototyping workshops in the Middle East and North Africa are completed and now we are […]

Simple and practical information on the Coronavirus disease (COVID-19) outbreak and how to stay safe. Potential.com has today launched an online empowerment platform to provide the public with easy to understand video content and resources about the Coronavirus outbreak. The platform provides essential resources and content to help the public protect themselves and those around […]

  250 projects shortlisted for special workshops from 4650 projects around UN SDG goals from over 1000 schools across Middle East & North Africa through the Tatawwar programme. Tatawwar brought to you by HSBC in partnership with Potential.com is supporting the next generation of social innovators   Since the launch of Tatawwar: Building Tomorrow’s Minds, […]

  Non-Financial Services from EDB will continue the bank’s role in developing the SME sector in the UAE given its importance to the country. Emirates Development Bank has today signed an agreement to launch an online empowerment platform. The platform will provide Free essential resources and content to help entrepreneurs at various stages of their […]