Strategy Archives

The realm of free mobile games is vast and varied. These seemingly gratis gems dominate app stores and win over players for hours on end. But how can they afford to be offered without upfront payment? Here’s the catch – these games aren’t technically ‘free’. They deploy stealthy strategies to generate impressive revenues. This isn’t […]

Launching a startup can be a daunting task. According to the Bureau of Labor Statistics, many businesses fail to sustain themselves during their first ten years. Approximately 20% of new businesses fail during the first two years. That number escalated to 45% during the fifth year of operation. Entrepreneurs might find these statistics frightening, but […]

Image Source: Pexels A little over a decade ago, the thought of making money online blew people’s minds. It’s more common nowadays to find self-employed workers, but they’re still rare. According to the US Bureau of Labor Statistics (BLS), less than 10 million Americans are self-employed. Why Are There So Few Self-Employed Workers? The […]

Corporate Social Responsibility (CSR) is defined as a company’s environmental, social and economic performance as well as the impact of the company on its internal and external stakeholders. Some companies use other terms for CSR such as corporate responsibility, corporate sustainability and “triple bottom line”. Other companies prefer to treat each CSR item separately, such […]

When you dreamed of running a business then you probably thought of the freedom it would give you, the success and the fun things about doing something you love for a living. You probably didn’t consider some of the less glamorous sides of running a business, such as cutting costs, but these can be some […]

As the Coronavirus (COVID-19) pandemic disrupts the global economy, everyone should conduct a SWOT analysis to help prepare for a new, and hopefully brighter, future. So, what is a SWOT analysis? It’s an efficient tool to determine the strengths, weaknesses, opportunities, and threats that are facing your business. In a SWOT analysis, the strengths and […]

Knowing your customers is essential to any business. However, only a few excel in truly understanding what their customer base wants. Luckily, customer data analysis can help to uncover a detailed view of a (potential) buyers by their online behavior. So, let’s see what goes into the process of customer tracking and why you […]

Innovation is a key requirement for any business in today’s world. It offers an opportunity to differentiate yourself from the competition. The Innovation Design Thinking Process will guide you through 4 steps of developing your innovation. This will, in turn, help you to take your idea to the next level. As the say goes […]

2018 – Year of Zayed. How do you plan to be involved? As 2018 gets off to a start in the United Arab Emirates (UAE), it is worth aligning some of your community programs with the Year of Zayed. In the process, you can do good for your community and your business. In […]

A strategy is an important and crucial pillar of an organization’s culture in today’s global and dynamic environment. The purpose of the strategy is to identify clear goals that develop, enhance and improve the overall health of an organization and its resources. In order to further strengthen an organization’s strategy, one must be able […]