How to Start a Small Business (SME) – Online Course

Would you like to be your own boss or want to grab an opportunity that you have spotted in the market? Well, learn how to start a small business and get off to on a solid foundation.

How to start a Small Business

 

 

Many people spend their whole careers thinking about how to start a small business but are worried, that they might fail.

 

That’s totally understandable given the fact that 1 out of 5 businesses fail!

 

Failure is an essential part of running a business because if there wasn’t some risk involved, everyone would do it. However, manageable failures allow you to learn and adjust your business.

 

You may be asking how can we do that? How to start a small business that has a high chance of success?

 

We’ve put together our expertise gained over 13 years of working with entrepreneurs across the world and distilled for you the essential skills and thinking that you need to undertake as you launch a business. Over 500,000 entrepreneurs have gone through our various programs including the flagship SME evolution program and many other programs that we have run for leading brands and governments including google, Microsoft, Airbus, HSBC and others.

How to Start a Small Business – Course Bundle Overview

 

Launch your Startup or Small & Medium Business (SME) with the online course bundle & step by step guide. Save time, money and frustration.

 

In the how to start a small business course bundle, you will learn essential entrepreneurial skills needed to get your Startup launched on solid ground. The practical video-based courses are designed for time-starved entrepreneurs or professionals.

 

The courses included in the bundle cover the essential skills needed to give you a better chance of success:

  • B2B Sales and Negotiation Skills
  • Digital and Social Media Marketing
  • Accounting and Book-keeping
  • Project Management
  • Supervision and Teamwork
  • as well as a Leadership course to guide you in putting your startup strategy

 

You can get access to the course bundle here.

How to Start a Small Business – Course Bundle Methodology

 

This online course bundle and support service is provided by www.potential.com as part of our Real World Education series.

All videos aim to provide practical learning that you can put into action. Over 1 hour of practical video content, supported by cases and additional resources.

 

How to start a business content methodology

 

In addition to the online self-service course, you will also be invited to attend a webinar on the topic which gives you an opportunity to ask questions to an expert and interact with peers.

A support team would be available to answer any question you have within 24 hours.

How to Start a Small Business Sample Course Curriculum

Here's a sample of the table of contents found in one of the courses in the bundle, namely the digital marketing course. This sample table of content gives you an idea of the balance of theory and practical application for each of the topics:

Digital Marketing Pretest
  • Pretest
Preparing a Marketing Plan
  • How to Prepare a Marketing Plan
  • Apply What you Learned to your SME
  • Case Study to guide you on how to start a business
  • Quotes
Organizing your Marketing Department
  • How to Organize Your Marketing Department
  • Apply What you Learned to your small business
  • Case Study to guide you on how to start a business
  • Quotes
What should you include in your Digital Marketing Plan?
  • Essential Elements of a Successful Digital Marketing Plan
  • Apply What you Learned to your startup
  • Case Study to guide you on how to start a small business
  • Quotes
5 Key Marketing Metrics that Actually Matter
  • Beyond Analytics 5 Key Marketing Metrics That Actually Matter
  • Apply What you Learned to your small business
  • Case Study to guide you on how to start a small business
  • Quotes
Email Marketing Strategies and Tactics
  • Email Marketing Strategies and Tactics
  • Case Study to guide you on how to start a small business
  • Quotes
Social Media Marketing Strategy and Tactics
  • A Step-by-Step Guide to Creating a Social Media Strategy
  • Case Study
  • Quotes
  • 4 Best Practices to Promote your Business on Social Media
  • Case Study
  • When and How Often should you Post on Social Media
  • Case Study
  • 10 Tips for Crafting the Perfect Social Media Posts
  • Case Study
  • Quotes
  • 4 Ways to Use Social Media for Customer Service and Support
  • Case Study
Social Media Results
  • How to Get Social Media Results for Your Business
  • Apply What you Learned to your small business
  • Case Study to guide you on how to start a SME
  • Quotes
Essential Search Engine Optimization Strategies
  • Essential Search Engine Optimization SEO Strategies
  • Apply What you Learned to your SME
  • Case Study to guide you on how to start a business
  • Quotes
How to Excel in Content Marketing
  • Best Practices for Content Marketing Superiority
  • Apply What you Learned to your small business
  • Case Study to guide you on how to start a small business
  • Quotes
Revenue Generation Models
  • Revenue Generation Models for Your Business
  • Apply What you Learned to your startup
  • Case Study to guide you on how to start a small business
  • Quotes
Tips To Succeed in Inbound Marketing
  • Three Quick Tips to Succeed With Inbound Marketing
  • Apply What you Learned to your small business
  • Case Study to guide you on how to start a small business
  • Quotes
Run an Outbound Marketing Campaign
  • 3 Tips on How to Run an Outbound Marketing Campaign
  • Apply What you Learned to your SME
  • Case Study to guide you on how to start a small business
  • Quotes
3 Reasons on Why you Need to Podcast
  • Top 3 Important Reasons For Running Your Podcasts
  • Apply What you Learned to your startup
  • Case Study to guide you on how to start a small business
  • Quotes
Final Test
  • Digital Marketing Final Test

Participant Reviews and Media Coverage

The SME Evolution program has been running since 2010 and continues to expand and adapt to provide the needed support for entrepreneurs. Below is a small fraction of the feedback and coverage, we have received over the years.

How to Start a Business Course in Bloomberg

Here's some of the feedback that we have received from previous participants in the program:

“We would like to thank every person who contributed to the development of this program” – Tarig Hamad Alrweily, Rawafed Almaamar Contracting Company

“Provided me with a unique chance to discuss business issues and topics with top managers where I can leverage my experience and bene t from the experience of the others” – Kamel El Ghossainy, SPAN Supply Chain Solutions a division of SPAN Group

“Amazing job!” - S. Rizwan Shah, Shahjee Supplies

“Keep up the good effort” – Mahmoud Yassin, United Group Enterprises

“The program is very good overall” – Qassim M. Al Ghanim, Unifco W.L.L.

“Speakers are really good” - Gurpreet Ahuja, Spanco Golden Key Solutions W.L.L.

 

How to Start a Small Business Money Back Guarantee

 

If you are not 100% satisfied with the course bundle and its value within 30 days of purchase, we would happily provide you with a refund - no questions asked.

 

We hope that this How to Start a business course will help propel you into a successful entrepreneurship career or help you earn a passive income. Doing mistakes is part of the learning process, but don't do the same mistakes that others have learned from.

 

Take this course to save time, money and pain so you can focus on your own learnings.



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